Websites, Apps and Custom Integration Design & Development
The Dream Factory is a Waikato-born, Melbourne based studio with a passion for building things out of the ordinary.
We partner with individuals, businesses and organisations worldwide, doing our best work with those who dare to be different.
Website Design & Online Store Services
We create cutting edge websites to showcase what makes your business special, or set you up with the tools to build it yourself..
We look at your business through the lens of a potential customer and infuse that with the forward-thinking, ambitious vision you have for your business... And then we build something awesome.
Want to do it yourself? We can set you up with the tools and hosting to get the job done, optionally offering modifications and advice to give your website a professional finish for a fraction of the cost.
Custom Development
Increase efficiency, automate the everyday and stop wasting time on the mundane... and do it without wasting money on tedious SaaS subscriptions.
From the simple to the sophisticated, we can develop a variety of digital tools and solutions for your business to save time and money. From custom forms and calculators through to interactive quizzes or tools for your team, the only limit is your imagination.
Custom App Development
Perhaps a mobile app is the solution.
We develop desktop and mobile apps for internal use within your organisation or for external distribution via mediums such as Google Play (Android) and iOS (iPhones, iPads, etc).
A well known example is The Great White App - an interactive shark tracking experience backed by The Dream Factory, built for the Sustainable Ocean Society's public awareness campaign of Great White Shark conservation.
Digital Advisory & Growth
Tips on self-managing your website and technology, learning where (and where not) to use AI, digital strategy development & implementation, SEO, ongoing support and more.
These services are tailored to your unique requirements. Here's some examples:
- Analyse your website or custom digital solution, providing a report with actionable steps for improving it.
- Developing a website growth strategy to increase traffic, leads or sales. Implementation if desired.
- A one-off chat to answer questions and provide some clarity.
- Sniffing out the BS: we'll be a second set of eyes to go over the website, marketing or SEO quote/advice you were given
- General SEO
- Ongoing website, technology and Google Business management...▲
- Regular postings, updating of holiday hours, search engine optimisation of Google/Bing business profiles
- Ongoing refreshers to ensure your website continues to look modern - eliminate the need to do a costly rebuild all at once
- Ongoing monitoring of website search presence with corrective actions implemented when needed
- On call website support as part of an ongoing arrangement (editing or removing content, adding urgent messages or details to website etc)
- Light tech support. Help with printers, password recovery, e-mail account setup and configuration, liaising with your existing IT etc
All services are tailored to your unique requirements. They can be done individually, as a package, or delivered as part of an ongoing support arrangement.
Something Else?
We're keen to hear about your big idea!
Lets have a chat and explore opportunities.
Contact Us
Developers of The Great White App
The Dream Factory developed The Great White App, New Zealand's first public shark tracking platform and best seller on the App Store and Google Play.
This interactive web and mobile app shows the locations of Great White Sharks tagged by shark scientist Dr. Riley Elliott. Users can learn about sharks and explore their journeys across the globe.
Sample testimonial sentence to go here.
“Sample testimonial from Riley to be added into this section, it will likely be 2-3 sentences describing how Izaak from The Dream Factory has helped, what it has been like to work with him and what the overall outcome has been.”
- Dr. Riley Elliott, Shark Scientist
What matters:
Empower Ambitious, Forward-thinking People, Organisations and Businesses.
We take what you do best and use technology to make it even better.
We work with people and organisations that care deeply about what they do and are committed to making a greater impact.
Never Chase Trends
We look beyond what's popular today and focus on what will matter tomorrow.
Technology should solve real problems, create opportunities, and deliver meaningful outcomes - not simply follow the crowd.
We look to the future, remember the past, and stay grounded in the present.
Support the Contract for the Web
We have endorsed the Contract for the Web and advocate its principles.
Our goal is to strengthen, not undermine, the values that help create a better internet:
The internet should be affordable and accessible to everyone
People's privacy and personal data should be respected
Technology should support the best in humanity and challenge the worst.
These principles are actively shaping our decisions today, including who we work with, the tools and suppliers we choose, the software we rely on, and how we contribute to the online community.
We are continually reviewing and improving these choices as part of an ongoing commitment.
Support Digital Sovereignty
We believe you should retain as much control over the digital infrastructure, data, hardware and software upon which you depend on, wherever practical and possible.
Control over infrastructure choices (not being locked into a single hyperscaler or SaaS ecosystem)
Data autonomy (knowing where data lives, who can access it, and under what jurisdiction)
Reduced vendor lock-in
Preference for open standards and interoperable systems
Ethical and jurisdiction-aware tool selection
Ability to migrate or adapt systems without existential dependency risk
We endeavour to use technology in a way which benefits humanity.
What's the big idea?
Reach out to chat further and explore opportunities.
“The Web as I envisaged it, we have not seen it yet. The future is still so much bigger than the past.”
- Tim Berners-Lee, inventor of the World Wide Web
Our Work
Websites & Online Stores | Custom Development | App Development | Digital Advisory & Growth

